Willingness to Pay for Green Buildings: Empirical Evidence from Switzerland

Farmers Willingness to Pay for Crop Insurance: Evidence from Eastern Ghana

Crop insurance is a risk management tool with the potential of dealing with risk more efficiently, the study uses a dichotomous contingent valuation method to elicit the willingness to pay for crop insurance among cereal farmers in the Eastern region of Ghana. The study employed descriptive statistical techniques to analyse primary data obtained from 208 sampled farmers in the region. Approxima...

Willingness to Pay for Green Energy: Evidence from a Contingent Valuation Survey in Kenya

Investigating Consumers' Willingness to Pay for Organic Green Chicken in Iran (Case Study: Rasht City)

Health and safety are important factors in today’s life. Most of studies show that consuming the chicken that has anti biotic caused different diseases like digestive vessel cancer. Attention to controlled use of antibiotics can play a key role in society health which considered in the production of green chicken. Planning for increasing the production of mentioned chicken needs the investigati...

Willingness to Pay for Green Products vs Ecological Value System

Environmental concern has been an important issue for a few decades and the extent of consumer demand for eco-friendly consumption has increased. The article presents research results concerning the willingness to pay (WTP) for selected green products, defined by the auction method. Moreover, the paper presents the interrelations between the perceived benefits, individual value system and the W...

On The Willingness To Pay For Privacy As A Freemium Model: First Empirical Evidence

The monetizing of internet users’ personal information has become a very popular revenue source in the Web 2.0 age. Although users commonly accept the commercialization of their personal information in exchange for using services free of charge, this can lead to privacy concerns. Previous studies have investigated consumers’ willingness to pay for privacy protection. It has been shown that some...